News Releases
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Nov 21, 2017
Tokyo (November 21, 2017) – Bridgestone Corporation (Bridgestone) today announced that it will participate in the Sports and Health Innovation Consortium at the Shonan Fujisawa Campus’s Keio...
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Nov 21, 2017
株式会社ブリヂストンは、慶應義塾大学SFC研究所内の「スポーツ・アンド・ヘルスイノベーションコンソーシアム」※...
Nov 2, 2017Ashley Wagner headlines Worldwide Olympic Partner’s U.S. marketing efforts around PyeongChang 2018Nashville (November 2, 2017) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company and the Official Tire of the Olympic Games, is marking 100...
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Nov 2, 2017
Bridgestone Tire Sales Korea announced that the company will hold a winter tire promotion, 'GO TO PyeongChang 2018', to commemorate the PyeongChang 2018 Games. Bridgestone Korea will give various...
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Nov 1, 2017Overcoming obstacles and accepting challenges: Kristina Vogel reveals her secret tips, which can be transferred to everyday life
The German track cyclist Kristina Vogel is a two-time Olympic champion and nine-time world champion, and she recently crowned her career when she won the European Championships. But her life was...
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Oct 27, 2017World’s largest tyre and rubber company helps South Australian Olympic Council connect students with Olympians
ADELAIDE, South Australia (October 27, 2017) -- Bridgestone Australia (Bridgestone), a subsidiary of the world’s largest tyre and rubber company and a Worldwide Olympic Partner, looks to light...
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Oct 26, 2017Wide reaching deal gives world’s largest tire and rubber manufacturer exposure across all Eurosport platforms – TV, digital, social – in major markets across Europe
LONDON, 26 October 2017 – Eurosport and Bridgestone today announce a major Olympic Winter Games partnership celebrating Bridgestone’s Worldwide Olympic Partner status and amplifying its...
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Oct 12, 2017Company begins development of rubber soles for sports prosthetics and gloves for use with wheelchairs in athletics
Tokyo (October 12, 2017) – Bridgestone Corporation and its Group companies, Bridgestone Cycle Co., Ltd. (Bridgestone Cycle) and Bridgestone Sports Co., Ltd. (Bridgestone Sports), are leveraging...
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Oct 12, 2017－スポーツ義足用ゴムソール、車いす競技グローブ用ゴムなどの開発に着手－
株式会社ブリヂストンとグループ会社であるブリヂストンサイクル株式会社（以下、ブリヂストンサイクル）、ブリヂストンスポーツ株式会社（
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Oct 11, 2017
Pune, 11 October 2017 ─ Bridgestone India Pvt. Ltd., a subsidiary of the world’s largest tyre and rubber company and a Worldwide Olympic Partner, launched the Bridgestone Pink Valve Cap...
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Oct 10, 2017
Tokyo (October 10, 2017) – The Japan Cycling Federation (JCF), Bridgestone Corporation (Bridgestone), and its Group company Bridgestone Cycle Co., Ltd. (Bridgestone Cycle) have agreed to proceed...
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Oct 10, 2017
公益財団法人日本自転車競技連盟（以下、JCF）、および、株式会社ブリヂストン（以下、ブリヂストン）とそのグループ会社であるブリヂストン
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Sep 26, 2017-New partnership includes designation as Official Tire of U.S. Figure Skating-
COLORADO SPRINGS, Colorado (Sept. 26, 2017) — U.S. Figure Skating announced today that Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company and...
Aug 30, 2017Hyderabad 30th August 2017: Bridgestone India, a subsidiary of the world’s largest tyre and rubber company and a Worldwide Olympic Partner, today announced a partnership with ace badminton...
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Aug 7, 2017Chris Mears inspires and engages everyday battlers to jump from the 10 metre diving platform as part of Bridgestone UK’s Worldwide Olympic Partnership campaign Chase Your Dream, No Matter What
The Olympic Champion in synchronised springboard diving, from the Olympic Games Rio 2016, Chris Mears, called on his experience of having to fight to achieve his dream against all odds to inspire...
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Aug 1, 2017Campaign ambassador shows how only 15-minutes of exercise are sufficient to find the right balance
“15-minutes exercise a day is enough to prevent health problems such as backache or tension in the neck,” says Olympic Champion Fabian Hambüchen. He showed on August 16th, 2017, at the Center...
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Aug 1, 2017Olympic champions attempt a World Record in Hamburg
Together with their hometown, Olympic champions Laura Ludwig and Kira Walkenhorst want to show that everything is possible if you work as a team. For this reason, they are encouraging all...
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Aug 1, 2017Bridgestone Chase Your Dream, No Matter What ambassador Fabian Hambüchen helps Frankfurters to find the right balance
During an exclusive workout, top gymnast Fabian Hambüchen shows Frankfurters that workouts during lunchbreak can help you keep fit and therefore potentially prevent health problems caused from...
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Jul 5, 2017Valeria Straneo engages with everyday battlers at her ambassador event Non Fermarti Mai
Top Olympic marathon runner Valeria Straneo will call on her experience of having to fight to achieve her dream against all odds to inspire people from all over Italy to do the same. In the city...
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Jul 5, 2017Pierre Vaultier inspires and engages with everyday battlers at his first Chase Your Dream, No Matter What grassroots event
Today, the 2014 Winter Olympic Champion in snowboard cross, Pierre Vaultier called on his experience of having to fight to achieve his dream against all odds to inspire everyday battlers to do the...
Jun 28, 2017World’s largest tire and rubber company targets performance, perseverance in Team Bridgestone USA athletesNashville (June 28, 2017) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company and a Worldwide Olympic Partner, today announced its support...
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Mar 16, 2017BRIDGESTONE’S CHASE YOUR DREAM, NO MATTER WHAT CAMPAIGN HEROES ARE OLYMPIANS WHO HAVE OVERCOME ADVERSITY TO GET TO WHERE THEY ARE TODAY
London, Thursday 16 March 2017 - Today, Bridgestone launches the UK brand activation of their campaign Chase Your Dream, No Matter What as an official International Olympic Committee Partner...
Jan 27, 2017株式会社ブリヂストンは、2016 年に開催されたリオ 2016 オリンピック水泳競技金メダリストの...
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Jan 27, 2017
Tokyo (Jan 27, 2017) – Bridgestone Corporation today announced that it has partnered with swimming star and Olympic gold medalist Kosuke Hagino to represent the company as a “Bridgestone...
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Jan 5, 2017Worldwide TOP Partner’s Activation Rights Expand in Advance of Olympic Winter Games PyeongChang 2018
TOKYO (January 5, 2017) -- Bridgestone Corporation (Bridgestone) and the International Olympic Committee (IOC) today announced the expansion of the company’s Olympic Partnership activation...
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Aug 31, 2016TOP Olympic Partner, Readying for Expansion of Rights Globally in 2017
BRIDGESTONE INVESTment in FIRST OLYMPIC GAMES propels brand awareness and engagement among Hundreds of millions TOP Olympic Partner, Readying for Expansion of Rights Globally in 2017 TOKYO (August...
Aug 15, 2016World’s Number One Tyre and Rubber Company Supporting Expanded Coverage for Sports and Athletes in Multi-Year DealBridgestone Named First Founding Partner of Olympic Channel World’s Number One Tyre and Rubber Company Supporting Expanded Coverage for Sports and Athletes in Multi-Year Deal RIO DE JANEIRO (15...
Aug 10, 2016Worldwide Olympic Partner to serve as exclusive presenting partner and provide equipment for interactive Fan Zone inside Olympic Golf Course in Rio de JaneiroRIO DE JANEIRO (August 10, 2016) – Bridgestone Corporation (Bridgestone), the world’s largest tire and rubber company and a Worldwide TOP Olympic Partner, today announced a partnership with...
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Aug 5, 2016New TOP Worldwide Olympic Partner launches integrated television advertising creative and interactive digital hub for Rio 2016 Olympic Games
Nashville (August 5, 2016) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company, is celebrating the upcoming Rio 2016 Olympic Games – the...
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Aug 5, 2016
Santo André (05 de Agosto de 2016) – A Bridgestone, líder mundial em pneus e Patrocinadora Olímpica Mundial, acaba de divulgar sua principal campanha publicitária de televisão para os Jogos...
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Jul 28, 2016Worldwide Olympic Partner launches Bridgestone Performance Institute to analyze and celebrate the pursuit of world-class performance
Nashville (July 28, 2016) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company, has launched the Bridgestone Performance Institute, a digital...
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Jul 13, 2016
Tokyo, Japan (July 13, 2016) – Bridgestone Corporation, in partnership with Bridgestone do Brasil, announced today that it has commenced verification tests of a fleet solution using its...
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Jun 22, 2016Bridgestone leveraging Worldwide Olympic Partnership to engage and inspire tire dealers
Nashville (June 22, 2016) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company has unveiled a new internal training and sales incentive...
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May 18, 2016Team USA partner furthers its commitment to the Olympic and Paralympic Movements with support for U.S. Paralympics – and its athletes – through the 2024 Paralympic Games
Nashville (May 18, 2016) – Bridgestone Americas, Inc., a subsidiary of the world’s largest tire and rubber company, has signed a partnership with U.S. Paralympics, a division of the United...
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Apr 19, 2016TOP Worldwide Olympic Partner furthers its commitment to the Olympic Movement with support for athletes and their passion for performance
Nashville (April 19, 2016) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company and a Worldwide Olympic Partner, today announced its...
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Mar 10, 2016
Tokyo, Japan (March 10, 2016) – Bridgestone Corporation (Bridgestone) today announced that it has concluded an agreement with the Tokyo Organising Committee of the Olympic and Paralympic Games...
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Mar 2, 2016Johnson to provide performance-based training and inspiration as campaign ‘coach’
Nashville (March 2, 2016) – Bridgestone Americas, Inc. (Bridgestone), a subsidiary of the world’s largest tire and rubber company and a Worldwide Olympic Partner, has teamed up with Olympic...
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Jun 13, 2014Company to Serve as Official Tire of the Olympic Games
Tokyo, Japan (June 13, 2014) – Bridgestone Corporation (Bridgestone) today announced it has entered into an agreement with the International Olympic Committee (IOC) that makes the world’s...